Google, Google, Google. It’s all about Google but how is public opinion fairing for them these days?
Google’s Superbowl ad features are a reminder of just how flexible and powerful their Universal Search is and delivered in the form of a range of eventful stories. We all know Google give the web a phenomenal amount back but it almost feels like a lost cause for the competing Bing when we consider that they will only deliver about 7.9% of all search queries in the UK (Yahoo! and Bing combined – EU just gave the nod today) compared with the 90% market share that Google hoards.
You’ve got to wonder, if Google have already measured such an immense number of things from its monolithic user-base that they surely will have also reached a threshold that will make it next to impossible for any competitor to catch up. By no means am I saying that it is completely impossible but what is undeniable is that it must surely be considered.
The 7 videos created for Google include cute, every-day and even intrepid ideas which strive to give a warm and fuzzy feeling inside. A master-stroke. The lead ‘story’ ‘Parisian Love’, published on YouTube in November has had over 4 million view. Not bad at all, but does this really make 4 million people less concerned with their own privacy and Google’s data monopoly let alone it’s economic cartel?
I’d love to hear your thoughts.
1 Comment. Leave new
Well, they certainly stand out more. I think it’ll have a positive effect on clickthrough – the sponsored links are now even more eyecatching.