You may not know where all your calls are coming from, but with AdWords Call Metrics, at least you can find out which ones are coming from your ads.
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Google AdWords Introduce the UK to Automated Bid Management
Conditional bid management automation is a well received tool and up until now, its either cost you for need of software/systems development or for need of paying for a solution from a third party provider such as Acquisio. Today I was delighted to finally see the prompt from AdWords that the new Automation tool has [...]
Why Buy Aged Domains & How to Rank Using a Domain That has Age
There are several circumstances in which I might buy an aged domain but two stand out from the crowd. This short post will give a quick overview of these two uses and what you should look out for when purchasing an aged domain name. Buying an Aged Domain name to rank for a target keyword or search [...]
Google ‘Bling’ Search Ads Get a Colourful Makeover Alongside Its New Interface Design
Have Google lost their AdSense? Some of Google’s search results pages in the UK are no longer using the old pale yellow background colour for displaying it’s AdWords ads into and are now using a more expressive green ad format. I would not go so far as to say that this is a case of [...]
Searching for Transparency – The UK 2010 Election Online Search Behaviour Screams for Attention
14,000 tweets in one day This was the effect of Gordon Brown’s blunder when he referred to Gillian Duffy, a long-time Labour party supporter a “bigoted woman”. It is a moment begging the question: what role does the internet play in informing voters about what really matters to them? And what are the online consequences [...]
China Squeezes Google Out so Google Does a sneaky redirect to Hong Kong Servers
OK, so it’s not technically that sneaky, or is it? We know Google has had a major issue regarding it’s service in mainland China and that the Chinese have insisted that Google be responsible for the censorship of its own materials, even though what was supposed to be censored was never actually specified, but would [...]
SEO vs PPC – The Yin & Yang of this Symbiotic Relationship
We still hear debates regarding which form of internet marketing is better or more appropriate, ‘SEO or PPC’, even though it has long been demonstrated that the two have a healthy and even symbiotic relationship with each-other.
Why are Google advertising? Is it because everyone hates them now?
Google, Google, Google. It’s all about Google but how is public opinion fairing for them these days? Google’s Superbowl ad features are a reminder of just how flexible and powerful their Universal Search is and delivered in the form of a range of eventful stories. We all know Google give the web a phenomenal amount [...]
